Here are some of the innovations Project RUSHMORE led to: the Reflex™ Linked Brakes with ABS, the Daymaker™ LED headlamps and fog lamps, brighter Tour-Pak® luggage carrier lighting, brighter turn signals, brighter brake lights, and a steering head with stiffer front forks. Locked-up tires are now history even when there’s wet pavement. We’ve made it feel even better to lean your way through a turn. Now you can see better. And we’ve made you more conspicuous to the cage-driving public. Because one thing we all agree on is this: bikes that work better make riders who ride better. Take a ride. See how good you can be.

More sound. Purer sound. Big, full-color touch screens. Switches that are located where you intuitively want them to be and can reach without removing your hands from the grips. Voice activation for your music, phone and GPS. Or as more than one rider asked: “Why can’t the infotainment system on my motorcycle blow away the ones the car companies put in their cars?” We couldn’t agree more. Check out the infotainment system Project RUSHMORE brought to the sport of motorcycling. You won’t believe your eyes. Or ears.

We dialed in the comfort of our machines the hard way: over thousands of miles in all kinds of riding conditions on every kind of street, road and highway ever laid down in pavement. Experienced riders putting in long hours in the saddle and giving us feedback on every aspect that contributes to comfort on the road. Airflow, heat management, seat textures, legroom and hand controls all went under the hard microscope of the road and got tested and re-tested by real riders and worked and re-worked by us until we were satisfied we had built the most comfortable machines on the road. We all want to go farther, and when you're more comfortable in the saddle, you can.

All the quality. All the legacy of the Harley-Davidson name. Plus custom touches and performance that distinguish you from every other bike on the road. Sure there's a little vanity. Premium custom. Big, tricked-out wheels. Deep attention to details. The perfect storm of engineering and style you'll only find on a custom machine. And you'll spoil yourself with the accessories—from comfort to electronics to chrome. But the real signature of a Harley-Davidson® Custom Vehicle Operations™ motorcycle is the explosive power and sleek detailing of the huge Twin Cam 110™ engine with Screamin' Eagle® engine badges. It's custom-built, not just for anyone, but for true connoisseurs of the road.